Corporate Identity 1  () 3 units
This is an advanced course that requires creative, computational, and manual skills to meet conceptual and/or visual standards pertinent to a companyâ??s identity system. This class includes a comparative analysis of the market and of strategic market positioning to create a visual identity system (for example, creating a brandmark, color palettes, and photographic and illustration styles) and sample applications (examples include transportation, clothing, media, signage, and packages). Computer applications: Adobe Photoshop, Adobe Illustrator, and Adobe InDesign.






Fundamentals of Graphic Design   (123) 2 units
This foundation course explores basic graphic design methods, processes, techniques, and formats. Assignments introduce elements, media, and principles of graphic design from historical and contemporary perspectives and emphasize visual representation aimed to communicate ideas and non-visual content. Students will use Adobeâ??s Creative Suite 3 (CS3) software.

course prerequisite:     Fundamental of Drawing, Fundamentals of Figure Drawing I, and Fundamentals of Composition and Color




Fundamentals of Maya  (126) 2 units
This course introduces the student to the complex interface of Maya, one of the leading software programs in the animation and graphic design industries. Students will learn how to navigate Mayaâ??s interface exploring basic modeling, rigging, lighting, texture, and camera set-up. This course is required for every student majoring in visual communication.

course prerequisite:     Fundamentals of Drawing, Fundamentals of Figure Drawing I, Fundamentals of Composition and Color, and Fundamentals of Digital Imaging - Photoshop




Fundamentals of Digital Imaging : Pixels (Photoshop)  (127) 2 units
Lecture and studio course introducing principles of creative visualization with the use of the computer and pixel based imaging software. Comprehension of key terms and concepts are taught, with projects designed to develop practical software skills and aesthetic development. Emphasis is placed upon working with imagery from digital cameras, scanners, and generating original computer graphics. Topics include photo-retouching, digital drawing and painting, digital montage, color modes, and preparing files for printing and web based display. Primary software: Adobe Photoshop.

course prerequisite:     None




Fundamentals of Digital Imaging : Vector Graphics (Illustrator)  (129) 2 units
Lecture and studio course focused on the use vector based imaging software for drawing and design. Comprehension of key terms and concepts are taught, with projects designed to develop practical software skills and aesthetic development. Emphasis is placed upon use of vector drawing tools, stylization techniques, and integration with pixel graphics. Topics include simplification of form, technical drawing, pattern creation, and perspective studies. Primary software: Adobe Illustrator.

course prerequisite:     None




Digital Photography 1  (CA275) 3 units
Lecture and studio course on the use of digital cameras with a focus on essential skills relevant to artist and designers. Technical aspects of the course include principles of photographic exposure, lighting, and working with digital files. Artistic aspects of the course include considerations for effective communication and emotional impact, thematic unity, and image enhancement techniques. Primary software used: Adobe Photoshop, Adobe Bridge.

course prerequisite:     Fundamentals of Digital Imaging - Photoshop




3D Computer Art 1  (CA411) 3 units
An advanced course introducing 3-dimensional computer modeling, concepts, technology and techniques (i.e., 3-dimensional virtual coordinate system, wire-frame, texture mapping, light source and camera positioning, etc. ) through assignments that emphasize innovative object or product design and photorealistic representation.






3D Computer Art 2  (CA412) 3 units
This is an advanced course that explores, through assignments that emphasize narrative and stylistic qualities of dynamic, time-based presentations, computer modeling and concepts and techniques. Computer application: Maya.

course prerequisite:     3D Computer Art 1




Advanded Studies - 3D Computer Art  (CA490) 3 units
A student-directed, faculty-mentored project that extends into your unique area(s) of interest.

course prerequisite:     3D Computer Art 2




Typography 1  (GD223) 3 units
This is an introductory course to the design major and requires conceptual, perceptual, manual, and computational skills to meet studio research into the history of letterforms and layout design. Projects explore compositional and structural aspects of letterforms, as well as various kinds of text layouts and their optical and interpretational effects. Computer applications: Adobe Photoshop, Adobe Illustrator, and Adobe InDesign.

course prerequisite:     Foundation and Fundamentals of Graphic Design




Graphic Design I  (GD224) 3 units
This is an introductory course to the design major. Studio practice explores the use of hierarchy, form, conceptual thinking, visual representation and interpretation, and the elements of communication. Projects address various essential graphic design formats: logotypes, promotional items, editorial design examples, announcements, and a variety of visual styles. Computer applications: Adobe Photoshop, Adobe Illustrator, and Adobe InDesign.

course prerequisite:     Foundation and Fundamentals of Graphic Design




Typography 2  (GD225) 3 units
This is an intermediary course that explores the underlying principles and elements of letterforms. Also explored are their usage, various grid-based layout systems, and typographic styles. Assignments emphasize visual representations of complex information through various editorial design formats, and are conceived as a means by which to analyze the semiotic function of text and its aesthetic and phenomenal qualities. Computer applications: Adobe Photoshop, Adobe Illustrator, and Adobe InDesign.

course prerequisite:     Typography 1




Graphic Design 2  (GD226) 3 units
This is an intermediary course in the design major. Conceptual and practical solutions are emphasized in projects that are conceived to address and meet various communication objectives. Assignments are based on research, design process communication skills, and professional presentation. Computer applications: Adobe Photoshop, Adobe Illustrator, and Adobe InDesign.

course prerequisite:     Graphic Design 1




Production PrePress for Designers  (GD227) 3 units
This is an intermediary course that addresses all aspects of print and the steps to preparing variously formatted projects for production. Lectures provide detailed information regarding digital files, scanning methods and standards, various kinds of printing and industrial means available for producing single- and multiple-page documents and complex packages, industrial color-chart standards and inking processes, paper qualities, and other print-related issues. Besides exploring conceptual and aesthetical dimensions of design solutions, assignments are conceived to emphasize preparatory steps for industrial production. The course includes a visit to a print shop. Computer applications: Adobe InDesign, Adobe Photoshop, and Adobe Illustrator.

course prerequisite:     Computer Imaging or concurrent




Internet Design 1  (GD231) 3 units
This course introduces design issues related to the Internet and to hands-on development of HTML web pages that incorporate text and graphics. Emphasis is placed upon practical web-design principles and supporting technologies, including basic use of domain name registration, purchasing web-hosting services, JavaScript, and CSS. The course will include discussions of issues such as HTML hand-coding, usability, marketing, contrasting design philosophies, supplemental software training, and site page development exercises. Course content is designed to prepare students to create and maintain basic web sites and to give a solid foundation for continued web-design study and development. Computer applications: Adobe Photoshop, Macromedia Dreamweaver, Adobe ImageReady, and Adobe Illustrator.






Communication Design 1  (GD312) 3 units
Communication is an intermediate course in the design major that focuses on the methods and principles of communication and the creation of meaningful content through the development of visual symbols, structures, and systems. Class will include extensive readings and in-depth research, the development and execution of strategic briefs, and both visual and verbal presentations.






Package Design 1  (GD314) 3 units
This is an advanced course that requires conceptual, imaginative, manual, and computational skills to meet studio production and research resulting in projects that combine visual identity elements (such as logotypes, color palettes, typographic components, illustrations, and/or photographs). The course emphasizes a contextual approach to developing a brand or a line of products and its package as well as toward understanding the design processes that result in functional three-dimensional package solutions. Computer applications: Adobe Photoshop, Adobe Illustrator, and Adobe InDesign.






Digital Videography  (GD320) 3 units
This course will focus on recording, editing, and compositing digital video files. Concepts and techniques of non-linear editing, compositing layers of computer generated imagery and live action video, special effects, camera movements and cinematic points of view, and design of titling and motion graphics will be covered. The work of professional animators, directors, and producers will be screened and discussed. This course covers use of camcorders, including exposure control, use of lighting, and shot types. Techniques for working with title graphics and sound will also be demonstrated and practiced. Work done through the semester will be put onto DVD and posted online

course prerequisite:     Junior status




Internet Design 2  (GD331) 3 units
Continuing from the foundation established from Internet Design I, this class adds advanced elements of interactivity, integration of time-based media (such as sound, video, and animation), and a higher level of technical sophistication. Emphasis is placed upon user interface design, navigational embellishments, and functionality (creating working form elements). Students will learn through a combination of lectures, software demonstrations, and hands-on development of web sites. Computer applications: Macromedia Flash, Macromedia Dreamweaver, Adobe Photoshop, Adobe ImageReady, Adobe Illustrator, and other multimedia editing applications.

course prerequisite:     Internet Design 1




Digital Video/Motion & Movies  (GD350) 3 units
Advanced digital video for design majors. This class will take the next step in conceptualizing within digital video media. Students are expected to have a basic understanding of video and programs to edit video. You will not be required to own a video camera, but will be expected to rent (from the school) or borrow, periodically, throughout the semester. The emphasis of this course will be generating video ideas from start to finish mimicking a professional work environment. You will be expected to try all aspects of the video process starting with conceptualizing the concepts assigned to planning, scouting, renting, lighting, shooting, organizing, acting (or recruiting), directing, gripping, managing, producing, and post-production. Projects will vary from single student assignments to team based productions. We will shoot video in and out of class, and homework will stretch beyond the classroom.

course prerequisite:     Digital Videography 1




Advanced Digital Media  (GD401) 3 units
This advanced class will focus on elevating the level of understanding of different digital mediums. This class will prepare students for real-world situations and work flows while helping to produce polished work for their portfolio. Advanced digital media will utilize multiple applications in unison within a single studio class. Computer applications: Use of Flash, After Effects, and Maya with opportunities for use of Final Cut Pro, DVD Studio Pro, and assumed knowledge of Photoshop and Illustrator for use in web and motion-related projects.






Professional Studies for Designers  (GD412) 1 units
This lecture course introduces students to business practices, thereby bridging the gap between the educational experience and the professional world of the graphic designer. Topics include self-promotion, processes and intricacies of finding work, printing promotional collateral, setting up a working studio, legal and pricing guidelines, billing clients, contracts, and professional organizations. The course includes visits from guest designers and field trips to design studios, agencies, and art directors.

course prerequisite:     Senior status




Communication Design 2  (GD413) 3 units
Communication is an intermediate course in the design major that focuses on the methods and principles of communication and the creation of meaningful content through the development of visual symbols, structures, and systems. Class will include extensive readings and in-depth research, the development and execution of strategic briefs, and both visual and verbal presentations.

course prerequisite:     Communication Design 1




Corporate Identity 2  (GD414) 3 units
This course offers continued studies in creating a brand and/or company identity. All major aspects of visual identity are emphasized with the course objective being to develop efficient, coherent, distinguishable, and competitive promotional design solutions based on market analyses. Computer applications: Adobe Photoshop, Adobe Illustrator, and Adobe InDesign.

course prerequisite:     Corporate Identity 1




Package Design 2  (GD415) 3 units
This course continues studies in product and package design and in the development of a brand or a line of products and its packaging. The class focuses on the interpretational, promotional, and functional aspects of three-dimensional package solutions. Computer applications: Adobe Photoshop, Adobe Illustrator, and Adobe InDesign.

course prerequisite:     Package Design 1




Senior Portfolio I - Graphic Design  (GD418) 3 units
The Senior Portfolio classes prepare students to enter the professional design industry. Students will create a database of prospective employers in a variety of design-related fields for a self-promotional direct-mail campaign. In accordance with the observed individual needs, students will complete a grand-scale senior thesis project. The emphasis of the senior thesis is for the student to challenge their design and problem-solving skills while developing final portfolio pieces.

course prerequisite:     Senior status




Senior Portfolio 2 - Graphic Design  (GD419) 2 units
The Senior Portfolio classes prepare students to enter the professional design industry. Students will create a database of prospective employers in a variety of design-related fields for a self-promotional direct-mail campaign. In accordance with the observed individual needs, students will complete a grand-scale senior thesis project. The emphasis of the senior thesis is for the student to challenge their design and problem-solving skills while developing final portfolio pieces.

course prerequisite:     Senior status




Advanced Studies - Typography  (GD490) 3 units
This is an advanced course that allows students to focus on type and information design. Students will work closely with the course instructor and will hone individual design skills.

course prerequisite:     Typography 2




Advanced Studies - Graphic Design  (GD491) 3 units
This is an advanced course that allows students to focus on developing individual design projects. Students will work closely with the course instructor on the development of communication materials.

course prerequisite:     Graphic Design 2




Advanded Studies - Internet Design  (GD492) 3 units
This is an advanced studio course that offers an in-depth continuation of Internet design aesthetics and programs. Students work independently on projects with the instructor. Projects are tailored and assigned according to the competency of each student. Computer applications: Macromedia Flash, Macromedia Dreamweaver, Adobe Photoshop, and PHP.

course prerequisite:     Internet Design 2